Experience Drip Marketing

 
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The Subtle Power of a Castle Press
Drip Marketing Program


What is Drip Marketing? It is a consistent program of marketing your message a little at a time, while tailoring it to the specific, changing audience you define. Drip Marketing is cost effective and highly flexible.

Propel Your Program

When you need to propel your marketing message with a thoughtful program that is budget savvy, it is essential to carefully target customers. This means planning out a message that builds momentum like the plot of a good story. It also means adjusting the list of customers you are interacting with, so that your list is continually updated and highly accurate. At the core of a Castle Press Drip Marketing Campaign is your ability to provide influential information that motivates precisely the right audience on a regular basis, while maintaining maximum control over your program.

Carefully Target Customers

It is well proven that a marketing program which carefully targets customers and provides the right impetus at appropriate intervals is both highly effectively and a money saver. A Castle Press Drip Marketing Campaign can:

  • Carefully target marketing materials to an ever changing audience.
  • Control costs by timing and tailoring each piece.
  • Reintroduce your message with a fresh design and a new angle on the copy each time you interact with your customer.
  • Sharply reduce the time you spend overseeing program details because of its simplicity.
  • Constantly re-aim each Drip Marketing piece to consistently hit the marketing bull's eye.
  • Treat your customers as individuals with differing needs and tastes, and determine each individual's best frequency of contact.
  • Easily measure the return-on-investment for each piece.

Exactly Meet Your Needs

Castle Press has the tools to effectively deliver a Drip Marketing Campaign that exactly meets your needs.
Would you like to see how this works? No problem. Let us provide you with a free example of a Castle Press Drip Marketing Campaign program.

Simply follow the six steps to complete this automated process, to demonstrate the simplicity of this approach. Start by selecting a drip campaign you'd like to preview.


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Drip Campaigns are also known as:  Targeted Direct Mail  • Scheduled Automatic Mailings  • Focused Direct Marketing  • Mailing List Options